The planet is filling up with trash, both animals and humans are losing their habitats, and climate change brought the world close to irreversible changes.
Duguneh considers social responsibility crucial for both individuals and corporates. “Humanity is wasting the beautiful planet they’ve been given”, he says.
For the love of the planet, Duguneh tries to inspire others about the wellbeing of the planet and ways to contribute back to the planet.
Inspired by his half African roots, Duguneh’s merchandise line supports a positive climate impact in Africa.
At least 50% of all profits are donated to Justdiggit. Justdiggit makes dry land green again by inspiring and activating farmers in Africa, positively impacting climate change, nature and people. Degraded landscapes are restored by combining traditional techniques with new technology and a strong communication approach. Together with their partners, they create the Regreen Revolution, a grassroots movement, based on our learnings and best practices, powered by their network.